Get Your Brand Cited in AI Search & Answer Engines
Your customers are asking ChatGPT, Perplexity, Gemini, and Google's AI Overviews before they ever reach a results page. GEO gets your brand into those answers. Start with a free AI-visibility audit.
Generative engine optimization (GEO) is the practice of optimizing your content, structure, and reputation so AI engines cite and recommend your brand inside their answers. Search is shifting: instead of ten blue links, people increasingly get one synthesised answer from ChatGPT, Perplexity, Gemini, or Google's AI Overviews — and only a few sources get named. Put simply, SEO gets you clicked; GEO gets you quoted. We tune your content and entity signals per engine, then track how often you're actually mentioned. No one can guarantee a citation — but the right signals materially improve your odds.
Search is becoming an answer
AI answers are moving from novelty to habit. If you're not in the answer, you're invisible to a growing share of buyers.
The results page is changing
AI Overviews and chat answers increasingly sit above the classic links, capturing attention first.
Use AI assistants
ChatGPT, Gemini, Perplexity, and Copilot now serve a vast, fast-growing audience of everyday searchers.
Winner-takes-most
An AI answer names only a handful of sources, so being one of them is disproportionately valuable.
Advantage is real
GEO is still emerging — brands that build entity trust now are the ones AI will keep citing.
GEO is a new and fast-moving field. We set honest, market-specific expectations rather than promising rankings or citations no one can control.
Answer-ready content & entity optimization
AI engines quote content they can extract and trust. We restructure your key pages around the real questions buyers ask, with concise, quote-ready answers, and we align your brand as a clear, consistent entity across the web. When your facts are consistent and easy to parse, models reuse them — and name you.
- Question-shaped content with concise, extractable answers
- Consistent entity facts across your site and the wider web
- Per-engine tuning for ChatGPT, Perplexity, Gemini & AI Overviews
Schema & source-trust signals
Schema doesn't force a citation, but it removes the friction between your content and the answer. We add valid JSON-LD for your organization, services, and FAQs, and we build the off-site credibility — mentions, reviews, and digital-PR citations — that engines weigh when deciding whom to trust. Foundations first, hype never.
- Clean JSON-LD schema for Organization, Service & FAQ
- Digital-PR citations and consistent brand mentions
- Reviews and reputation signals that build source trust
AI-visibility tracking & reporting
You can't improve what you can't see. We track how often your brand is mentioned or cited across the major AI engines for your priority prompts, monitor your AI share of voice, and measure referral traffic from AI platforms. You get a clear monthly dashboard — honest about what's moving and what isn't — and a roadmap that adapts as the engines change.
- Prompt-level mention and citation tracking
- AI share of voice versus competitors
- Referral traffic from AI platforms, reported monthly
Our GEO process
A grounded, measurable method for an emerging channel — no black boxes, no empty promises.
Audit
We run a free AI-visibility audit: where you're cited today, where competitors win, and which prompts matter most.
Optimize
We restructure content into answer-ready form, fix entity consistency, and add the schema engines need to parse you.
Earn trust
We build the off-site citations, mentions, and reputation signals that make AI engines confident quoting you.
Measure
We track mentions, share of voice, and AI referral traffic monthly, and refine the roadmap as engines evolve.
GEO plans scoped to your market
Pricing follows your free visibility audit and scales by the engines and prompts we track — never sold as a one-size box.
Best for brands beginning to appear in AI answers and wanting a clear baseline.
- AI-visibility audit and baseline
- Answer-ready optimization of core pages
- Foundational schema and entity fixes
- Monthly mention reporting
Best for brands competing for citations across several engines and topics.
- Everything in Starter
- Ongoing content and entity optimization
- Digital-PR citations and trust building
- Share-of-voice tracking and strategy calls
Best for multi-market brands that need deep coverage and integrated SEO + GEO.
- Everything in Growth
- Multi-market and multi-language coverage
- Integrated SEO and GEO programme
- Custom reporting and forecasting
Pair GEO with classic search
GEO wins the AI answer; these services win the traditional results and the trust behind both.
Questions, answered
GEO is the practice of optimising your content, structure and off-site signals so generative AI engines cite and recommend your brand inside their answers. Instead of only competing for ranked links, you shape how ChatGPT, Perplexity, Gemini, Claude and Google's AI Overviews describe and source you when people ask questions your business can answer.
SEO optimises to rank links in search results; AEO (answer engine optimization) targets direct answers and featured snippets. GEO covers both and adds the entity, source-trust and citation signals AI models weigh when choosing whom to quote. Put simply: SEO gets you clicked, GEO gets you quoted. In practice they overlap and work best together.
You earn credible references across the open web, structure content into clear extractable answers, and keep your facts consistent so models trust and reuse them. Each engine sources differently, so we tune content per platform and build digital-PR citations. No agency can guarantee a citation, but strong signals materially improve your odds.
We structure pages around real buyer questions with concise, quote-ready answers, add valid schema, and align your entity so Google understands the content. AI Overviews now appear on roughly one in six searches, so we prioritise the queries where an Overview is likely and your expertise is genuinely strong. Results depend on Google, not promises.
Schema does not force a citation, but it makes your content far easier for engines and AI Overviews to parse and reuse. Clean JSON-LD for Organization, Service and FAQPage, plus consistent entity facts across the web, removes friction between your content and the answer. We treat it as foundational rather than a magic switch.
We track how often your brand is mentioned or cited across ChatGPT, Perplexity, Gemini and AI Overviews for your priority prompts, plus your AI share of voice and referral traffic from AI platforms. You get a monthly dashboard so progress is visible and honest, and we refine the roadmap as engines change.
GEO is scoped to your market and the number of engines and prompts we track, so pricing is quoted after a free visibility audit rather than sold as a fixed package. Our Starter, Growth and Enterprise plans scale by coverage and depth. Book a call and we will size the right engagement for you.
AI search is emerging and every market differs, so we avoid fixed guarantees. Content and schema improvements can be picked up within weeks, while earned citations and entity trust build over months. We set honest expectations up front and report progress monthly so you always see what is and is not moving.
Try our work before you commit
Every engagement can begin with something free — a free audit, a free website mockup, or a 14-day free Google Ads trial. And our timelines are honest and service-specific.